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Center Parcs launches the first real Twitter feed

Press release   •   Jun 15, 2015 07:00 BST

Leading family short breaks provider, Center Parcs has today unveiled the first ‘real Twitter’ feed. For one week only, the birds of Center Parcs will ‘take-over’ the Center Parcs Twitter feed (@CenterParcsUK), giving people the chance to discover and enjoy ‘real Tweets’ direct from the forest in its #RealTweetWeek.

Working with renowned field sound recordist, Geoff Sample, Center Parcs Rangers have helped capture birdsong from the vast range of winged visitors to the five Center Parcs Villages across the UK. Followers of the Center Parcs Real Twitter feed can expect to hear everything from the fluty sound of the Mistle Thrush, the loud descending scale of the Chaffinch right through to the nation’s favourite bird, the Robin.

Running from 15th – 21st June, the feed will share sounds of beautiful birdsong as well as insights about each species. It’s been designed to encourage families to connect with nature and identify common bird species whilst offering a relaxing and inspiring musical channel for people to tune into during a stressful day.

Peter Larcombe, Senior Conservation Ranger, Center Parcs says, ‘’Working in the Center Parcs forests, we are lucky enough to be able to listen to birds from the moment we start our day. Knowing that’s not the case for everyone, we thought what better way to share our daily soundtrack with people across the country than on a Twitter feed?

With Real Tweet Week we hope to encourage and inspire families to enjoy, listen out for and identify common tweets together and look forward to seeing which become people’s favourites this week.’’

Geoff Sample, sound recordist, comments, “There’s nothing more peaceful than the sound of birdsong and visiting the Center Parcs forests to record the birdsong was a delight to the senses. It’s great to be part of a project that seeks to share the beauty of birdsong, from the rousing dawn chorus to the fluting song of a blackbird.”

Richard Bashford, Campaign Projects Manager at the RSPB added, "We're excited to be tying up with Center Parcs as by helping people connect with nature, all helps to give nature a home. Real Tweet Week is about inspiring and engaging families with nature and wildlife and what better way in doing it, than with the musical sounds of bird song that surround us every day."

We're excited to be tying up with Center Parcs for Real Tweet Week.  Real Tweet Week is about inspiring and engaging families with nature and wildlife and what better way in doing it than with the musical sounds of bird song that surround us every day.’’

Notes to Editors

  1. Center Parcs has five Villages across the UK; Sherwood Forest in Nottinghamshire, Elveden Forest in Suffolk, Longleat Forest in Wiltshire, Whinfell Forest in Cumbria and Woburn Forest in Bedfordshire which opened to guests on 6 June 2014
  2. As the leader in the UK short break holiday market, Center Parcs regularly achieves average annual occupancy in excess of 97%
  3. Center Parcs offers weekend, (Friday to Monday) or midweek (Monday to Friday) breaks and welcomes over 2 million guests each year, with 96% of guests expressing an intention to return
  4. The Center Parcs concept is to provide a range of high quality accommodation, shops, restaurants and exceptional leisure facilities, carefully nestled amongst 400 acres of protected forest environment
  5. This concept originated in Holland in 1967, with the first UK Center Parcs opening in 1987. Center Parcs is now a separate entity in the UK
  6. Center Parcs has been awarded the following accolades since 2008: the Green Business Award for Biodiversity Protection, Visit Britain 5 Star Rating, Hospitality Assured, Biodiversity Benchmark - Land Management, Carbon Trust Standard, Good Spa Guide Award, ISO14001, Investors in People
  7. Center Parcs has recently been announced ‘Best Family Holiday Provider’ in the Tommy’s Awards for the eleventh year in a row